Google Teaches Bloggers How To Rank

From performancing.com, they have a chance to interview the senior google engineer. They gave the reader some great tips to help them rank well in google. I think the tips dont just apply for blogs, but generally all web pages will benefit from it. Here is the tips:

• "I wouldn't bother with year/month/day in blog urls;"


• "I'd just use the first few words from the title of the post in the url."


• "Don't try to rank for a huge phrase at first--pick a smaller niche and get to be known as an expert there, and then build your way out and up. "


• "Controversial posts are sure to build links, but too many controversial posts may undermine your credibility. I think you attract more links with a conversational style, humor, and doing your own research to produce new insights or tidbits of info."


• "In my opinion, just commenting on other blogs isn't as useful. There are a lot of ways to build a reputation, from having a great blog to producing a unique service to speaking at conferences."


• "A single creative idea that catches fire in the blogosphere or digg.com is probably more useful than just chasing/buying/trading links. Original information or research is great bait to attract links. :)"

Original article here